Adam Stober
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What about the International MBA?

11/29/2010

 
I've received a few inquiries about the International MBA and International Studies at Booth.  Here are some thoughts and experiences from the program.

Very few Booth students complete the International MBA.  I recommend interested students enroll in the program after they have been admitted to be able to enjoy some of the additional programming, meet other international-minded students, and get priority on where to do an exchange.  From there you can "drop back" to the regular MBA later on if need be.  Most people who sign up for the International MBA end up doing this anyway.  In my graduating class, only 3 out of 550+ students in the Full-Time program completed the International MBA, although the program began with many more who had intentions of completing it.

Why so few?  Many fail to prove advanced oral proficiency in a non-native language, which is tested with a 30 minute phone conversation examination.  Additionally, you must complete an exchange program, which certain students opt-out of at the last minute.  Lastly, you have to complete 5 internationalbusiness classes, which is a quite a few.  Most Chicago Booth concentrations are only 3 or 4 classes, and you may have trouble getting Booth to count the courses you are doing while on exchange towards the "International Business" component.

I took International Financial Policy with Broda, Managing the Firm in the Global Economy with Romalis, Finance and Entrepreneurship in Emerging Markets with Mian, International Corporate Finance with Rajan, and Negotiations while I was on exchange in Mexico City.  The Romalis course covers global corporate strategy, expansion, and intellectual property, while Mian's course dealt specifically with business in developing countries and included fascinating cases on topics like microfinance and even a Basix microinsurance pilot program.  International Corporate Finance is case-based and deals with issues such as currency risk, cross-border mergers, and international discount rates and valuation methods.  While several teachers offer International Corporate Finance, Rajan's section tends to be very difficult to get into given his stature as former head of the International Monetary Fund and recent accolades for the Financial Times Business Book of the Year award.

Feel free to reach out with questions or give me a shout on Twitter.

Twitter Starter Bundle 1: Technology

10/24/2010

 
This "new to Twitter" post helps new Tweeters find technology Tweeters to follow from Day 1.  Sign up for a Twitter account if you don't already have one then visit a short list of recommended technology-related Twitter accounts.

Martin: hope this helps.
  • Recommended Follow-Up: Twitter's Tattered Site

Make web-based Voice Calls

10/5/2010

 
If you want, try using the button below.  I think it lets you call anyone in the US or Canada if you have a microphone and speakers.  If you know my phone number, you can try calling me :)


Small businesses can publish their own phone numbers next to their own buttons like this one, giving potential customers a mind numbingly easy way to call when they otherwise might be too lazy to pick up a phone.

I set this up using Google Voice's handy widget on a tip from Ryan.
  • Related Background Post: Allow Public gChat for Instant Gratification

Allow public gChat for instant gratification

10/3/2010

 
This post is for bloggers and small businesses that want to make themselves more accessible than most and perhaps impress their readers.  To make this work, you will need
  • A Google Talk account (gChat within Gmail is fine)
  • A web publisher that allows you to insert custom HTML.  I have done what follows with Weebly and Wordpress, although I imagine Posterous and other publishers allow you to do so as well.
Next,
  1. Visit http://www.google.com/talk/service/badge/New (link opens new window) to generate your custom created code.  Copy it.
  2. Paste this into a web editor's "custom html" box.
  3. Enjoy instant accessibility

Just like that, you've got a Google Chat button that allows web visitors to instantly message you as a "Guest" without signing up for Google Chat or any other messenger.  As the poster, you will not know who your reader is since they have not logged in to any accounts.  Likewise, your reader will not know your email address.  The benefit here is inspiring potential customers or readers to reach out when they otherwise might not.

I recognize this technique is more advanced than some other postings but still consider it "intermediate" in that you only need to copy and paste code, not write your own.
UPDATE 10/4/2010: Feedback on this one is coming in fast and furious.  Thanks to Ryan U. for bringing this Google VOICE widget to my attention.
  • Related Background Post: YourOwnWebsite dot Something

Create Your Own Ranking and Go Viral

9/20/2010

 
I have systematically broken down how you can self-promote, both shamelessly and effectively, in 3 easy steps:
  1. Create a ranking that is controversial or unique.  Ideally the topic of the ranking is related to your own core business and includes a number and a superlative in the title (Might I suggest "7 Smartest Guinea Pigs in North Carolina" for a local PetSmart branch?).  This provokes an emotional response for affected readers, although I doubt it is relevant whether the emotion is positive or negative--it simply has to be strong.
  2. Explain why you should be treated with authority as a source.  Ideally this involves detailing an objective statistical methodology and being transparent about any subjective opinions that enter into the analysis.
  3. Publish online and harness social media like Facebook and Twitter.
Note: This guide is an excerpt adapted from "the Daily Beast named Dumbest Site on the Entire Internet" over on Etc, my new blog for Raves, Rants, and things that don't necessarily fit neatly on a consumer Internet blog.

  • Related background post: Itty Bitly links BEFORE going Viral
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    Adam Stober

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